A youtube hit proven success can be achieved in “Less is more”

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Infectiously-catchy earworm ‘PPAP’ (short for Pen-Pineapple-Apple-Pen‘) was performed by animal print-clad DJ Piko-Taro, a fictional character played by Japanese entertainer Kazuhiko Kosaka.

the song lyric is very simple and it goes like this:

“I have a pen. I have an apple. Apple-pen!

I have a pen. I have [a] pineapple. Pineapple-pen!

Apple-pen. Pineapple-pen. Pen-Pineapple-Apple-Pen.”

But how did the 40-year-old DJ come up with such a bizarre song about fusing a pen with an apple and a pineapple?

“When I was making this music with play, I was [just] singing it too soon,” the newly-crowned internet star explained in a tweet to fans from an account created for his newly-coined character.

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Why has it gone viral?

It has all the ingredients for a viral video formula: an addictive beat, silly lyrics and a hilariously simple dance routine to back it up.

And it was only a matter of time before the minute-long song, first uploaded onto Piko-Taro’s official YouTube channel, quickly spread to Facebook.

Pikotaro

Youtube es un mundo inescrutable donde todo el mundo danza a su libre albedrío. Pero de vez en cuando algunas perlas ven la luz. Ese ha sido el caso del hit del momento: ‘The Pen Pineaaple Apple Pen’. Una canción muy pegadiza. Su autor es Piko Taro, un japonés que canta sobre un boli y una manzana. La letra  es muy sensilla y ha motivado a muchos a realizar su propia versión de la canción.

 También son muchos los memes que han arrasado los medios.

foto piko2.PNG

El humorista Japonés  Piko Taro tambien ha creado un video donde enseña la rutina del baile.

Incluso Justin Bieber ha mencionado Pen-Pineapple-Apple-Pen

justin-beber-pen-apple

Bueno sin duda algo para reír y alegrarte el día de hoy.

Escrito por C.Donoso by Positive Diva.

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